Campaign Accelerator: a new approach to campaign planning, inspired by Design Thinking

Michael Silberman, Mobilisation Lab

Tired of spending months on campaign planning with frustrated colleagues – only to get mediocre results? MobLab has been developing a new approach to campaign planning called the Campaign Accelerator, blending high-performing campaign strategy tools and collaborative processes with proven methods inspired by design thinking. Learn how this hybrid approach enables teams to build campaigns that engage more people in deeper, more powerful ways.